Whoa! Milan Design Week is a beast unto itself! Here I am on Monday, still reeling from it all. I can absolutely recommend heading to Milan for this awesome event but be prepared to SEE a lot, WALK a lot and DRINK a lot!
You won’t believe it, but we never even made it to the huge official trade fair itself, there is just that much to see outside of it!
Anyway, I just thought I’d post a couple of the highlights from the last few days.
There I was, admiring this beautiful range (pictured above), admiring the bamboo paper, the porcelain, the elegant, restrained design and so on. As I was admiring, I was conferring with Joel on how awesome Japanese design is and how the Japanese just ‘get it’ and just generally raving about how awesome Japanese design is. Anyhow as I further explored the exhibit, I realized it was all actually Chinese, from the Yuhang District of eastern China! Duh! People, don’t under-estimate what is coming out of China, they aren’t just churning out knock-offs for Matt Blatt – they are really contributing to design and their manufacturing standards can be absolutely exemplary too.
From less exotic locales, Tom Dixon is going full steam ahead with his “mission to revive the British furniture industry”. Tom Dixon was hosting another one of the shows within the show – MOST Salone, which brought together an exciting group of exhibitors including Tom Dixon himself of course. MOST was housed within one of the more interesting spaces, Milan’s Museum of Science and Technology, which created some striking backdrops and juxtapositions.
So, we did see a lot of great design but another thing I found really interesting was the exhibition designs themselves. I saw many products which didn’t really interest me, but their exhibit design was striking and inspiring. One example was Melogranoblu at Superstudio (ANOTHER show within the show!).
What next for us on our global hunt? You’ll have to wait and see, because for now I need to have a little rest!